There’s niche, and there’s niche.
Raith Rovers will be sponsored by crime fiction writer and lifelong fan Val McDermid next season.
The author already has a stand at Rovers’ Stark’s Park named in her honour.
She told the club’s website: “The benefit has never been clearer than in this coming season.
“With the [...]
The post Niche Sponsor Category of the Day: Crime writers appeared first on Unofficial Partner.